Privacy Policy
Last Updated: October 16, 2026
Mary & Elizabeth Maternal Advocacy, LLC (“Mary & Elizabeth,” “M&E,” “we,” “us,” or “our”) respects your privacy and recognizes the importance of protecting the personal information you choose to share with us.
This Privacy Policy (“Policy”) describes how we collect, use, disclose, retain, and protect information when you visit our website located at mematernal.com (the “Website”), contact us, schedule or receive services, or otherwise interact with Mary & Elizabeth. By accessing or using the Website or providing information to us, you acknowledge that you have read and understood this Policy and consent to the practices described herein.
1. Information We Collect
Depending on how you interact with us, we may collect the following categories of information:
• Contact information, such as your name, email address, telephone number, and mailing address
• Information submitted through contact, inquiry, interest list, or intake forms
• Scheduling and appointment information
• Billing and transaction information
• Communications you send to us, including emails, text messages, and direct messages
• Information you voluntarily provide regarding your pregnancy, postpartum experience, health, healthcare concerns, or support needs
• Technical information automatically collected by our Website platform and service providers, such as device type, browser type, IP address, referring pages, and Website usage information
2. Sensitive Health Information
Please do not submit detailed or highly sensitive medical information through general Website contact forms, social media, or ordinary email unless specifically requested by Mary & Elizabeth through an appropriate, designated communication method.
3. How We Use Information
We may use the information we collect for the following purposes:
• To respond to your questions and inquiries
• To determine whether our services may be appropriate for your needs
• To schedule, provide, and administer requested services
• To communicate with you regarding services, appointments, and updates
• To process payments and maintain financial records
• To maintain appropriate business and professional records
• To operate, maintain, and improve the Website and our services
• To detect, prevent, and protect against misuse, fraud, or security threats
• To comply with applicable legal, regulatory, and professional obligations
4. Health Information and HIPAA
Certain information you voluntarily provide to Mary & Elizabeth may relate to your health or healthcare. Whether the Health Insurance Portability and Accountability Act of 1996, as amended (“HIPAA”), applies to such information depends on the nature of the services provided and whether Mary & Elizabeth is acting as a HIPAA covered entity or business associate in a particular circumstance.
You should not assume that information submitted through a general Website form, ordinary email, text message, social media platform, or other consumer communication channel is protected under HIPAA merely because Mary & Elizabeth’s services relate to maternal health or because services are provided by a licensed healthcare professional.
Regardless of whether HIPAA applies to a particular interaction, Mary & Elizabeth treats personal and health-related information as confidential and employs reasonable safeguards appropriate to the nature of the information maintained.
5. Text Messaging and Electronic Communications
If you provide your mobile telephone number, you consent to receive text messages from Mary & Elizabeth related to your inquiry, appointments, or services. Message frequency varies, and message and data rates may apply. You may opt out at any time by replying STOP. Mobile telephone numbers and text messaging opt-in information will not be sold or shared with third parties for marketing or promotional purposes.
6. Sharing and Disclosure of Information
Mary & Elizabeth does not sell, rent, or trade your personal information or personal health information.
We may disclose information only when reasonably necessary to:
• Provide services you have requested
• Engage service providers that support our business operations, subject to appropriate confidentiality obligations
• Process payments and transactions
• Comply with applicable law, regulation, subpoena, court order, or other legal process
• Protect the rights, safety, or property of Mary & Elizabeth, our clients, or others
• Address an emergency or serious threat to health or safety, where disclosure is permitted or required by law
Except as otherwise permitted or required by law, Mary & Elizabeth will not disclose your information to your healthcare provider or any other third party without your prior authorization.
7. Third-Party Service Providers and Payments
We may use third-party providers for Website hosting, scheduling, electronic records, payment processing, email, communications, analytics, and other business functions. Information processed by such third parties is subject to their respective terms of service and privacy policies, and Mary & Elizabeth is not responsible for the practices of such third parties.
Payment card information is processed directly by our third-party payment processor. Mary & Elizabeth does not directly receive or store complete payment card information.
8. Cookies and Website Analytics
Our Website platform and service providers may use cookies, pixels, and similar technologies to operate the Website, remember preferences, analyze Website traffic, improve performance, and provide other functionality. Your browser settings may allow you to refuse or limit certain cookies; however, disabling cookies may affect the functionality of the Website.
Some browsers transmit “Do Not Track” signals. Because no uniform standard for such signals has been adopted, the Website does not currently respond to Do Not Track signals.
9. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, or disclosure. However, no website, email system, electronic transmission, or data storage system can be guaranteed to be completely secure, and Mary & Elizabeth cannot guarantee the absolute security of any information. You transmit information electronically at your own risk and should exercise discretion when transmitting sensitive information.
10. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Policy, including to provide services, maintain business and professional records, comply with applicable legal and record-retention obligations, resolve disputes, and enforce our agreements.
11. Your Choices
You may contact us to request access to, correction of, or updates to certain personal information we maintain about you. Where applicable, you may also request deletion of your information, subject to any legal, professional, contractual, or record-retention obligations that require us to retain it.
You may opt out of nonessential promotional communications at any time by following the unsubscribe instructions included in those communications or by contacting us.
12. Children’s Privacy
The Website and Mary & Elizabeth’s services are intended for adults and are not directed to children under the age of thirteen (13). We do not knowingly collect personal information directly from children under thirteen (13) through the Website. If we learn that we have inadvertently collected such information, we will take reasonable steps to delete it.
13. Third-Party Links
The Website may contain links to third-party websites or services. This Policy does not apply to such third parties, and we encourage you to review their privacy policies before providing any information.
14. Changes to This Policy
Mary & Elizabeth reserves the right to amend this Policy at any time. Any revised Policy will be posted on the Website with an updated “Last Updated” date and will be effective upon posting. Your continued use of the Website following the posting of changes constitutes your acceptance of the revised Policy.
15. Contact Us
If you have questions regarding this Policy or how your information is handled, please contact Mary & Elizabeth using the contact information provided on our website at mematernal.com.